I don’t know about you, but when I was a kid I was taught that hitchhiking was a bad idea.
But fast forward several decades, and I’m here to tell you that Hitchin’ a Ride could well be one of the easiest and most innovative ways to drive growth in your business.
Hitchin’ a Ride is a brilliant way to create innovative customer experiences that will differentiate you from your competition and remind customers why you.
But you want to know the best thing about this strategy?
It’s so simple, you’d be crazy not to try it.
Hitchin’ a Ride is about borrowing someone else’s buzz.
It’s about finding easy and innovative ways for your brand to piggy-back on something that your customers are already paying attention to so that you can ride that buzz all the way to the bank.
After all, the fastest way to get from 0-60 is to start at 60. Right?
Watch this video to discover 3 super simple strategies that you and your team can use to ‘Hitch a Ride’ and build some big-time buzz for your business.
(And when you’re done, I hope you’ll pop down to the comments section and share your Hitch a Ride insights and ideas with the rest of us.)
Which of our 3, super simple Hitch a Ride strategies was your favorite and why?
How could you take action today by piggy-backing on something that your customers are already paying attention to?
Leave a comment below and let me know…
Feel free to share as much as you would like because the more you share, the more we learn, and the more we learn, the more we all grow.
And speaking of sharing, if you know any entrepreneurial folks who would benefit from these super simple strategies, please share this post and spread the word.
Imagine the Possibilities!
Hey Toni.. would live if your video tips were transcribed so I could read instead of watching a video. I catch up on newsletters I want to read usually in a coffee shop or over lunch and if I dont have headphones with me then video is out.. and it’s unlikely I’ll go back at another time… would have lived to READ this 🙂
Great point Debi. We do that for the podcasts but now will absolutely add it for the videos as well. Thanks so much. T!
Fantastic tips Toni. Totally going to give some thought to this. Thanks!
Thanks Seth. This technique is one of all time favourites because there are so many opportunities and it’s so simple to do. Let me know what you come up with! 🙂 T!
Loved the up beat music and attitude for “HItch a Ride.” For me the hitching a ride on a cultural happening makes sense and is appealing as our community is growing ever more diverse.Attracting attention is in part surely appealing to those who appreciate diversity. Commercially, watching the most successful advertisers to see what makes them appealing would also work but not so sure about using that approach. Thanks for sharing innovative ideas as always TONI. Positively, Pauline
You bring up some great points Pauline. Yes… our communities are growing and becoming more diverse each and every day. That means that there are more and more opportunities not only to Hitch a Ride on a number of different events but also to innovate and adapt our messages to those particular market segments. Thank you so much for bringing another breath of positivity into our lives Pauline. T!