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The Ultimate Threat to Innovation Lies Lurking in Us All

The Ultimate Threat to Innovation Lies Lurking in Us All

It’s an early Sunday morning at my favourite coffee shop.

I’m here to catch a few quiet moments and organize my thoughts for the week.

There’s something special about the Sunday morning mood here.  It’s peaceful, reflective and a good place to be.

An older gentleman is sitting to my right.  I walked past him earlier as I picked up my coffee. Caught his eye … smiled… got a small but hesitant smile in return.

Not sure how to describe him. Fragile maybe. Yes, fragile would be the right word.

I sit down at a table not far from him and go about my business. Reading… thinking… planning. And yet, every so often, his energy calls to me and I glance over at him.

He seems somewhat surreal sitting there – alone – as the crowd bustles by him, intent upon their own Sunday morning moment.

He watches them but they don’t see him.

And I begin to wonder…

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25 Outrageously Courageous Touchpoint Experiences that Can’t Help but Inspire You

25 Outrageously Courageous Touchpoint Experiences that Can’t Help but Inspire You

Does this sound familiar?
You want to be more innovative in your business. You want to create more innovative experiences for your customers. In fact, you know that if you aren’t more innovative, the competition could well walk away with those customers.
But for weeks on end, you struggle to come up with any truly innovative ideas.
No matter what you do, your brain refuses to cooperate. Every creative neuron you have is on an extended vacation. I’m talking the Sahara Desert here. Nothing as far as the metaphorical eye can see and no relief in sight.
Simply put, you have hit the proverbial wall and frustrating doesn’t even begin to describe it.
Well, rest assured, you’re not alone. It happens to the best of us.
And when it does, there’s nothing like innovation inspiration from the outside world to drag those creative juices of yours back to work.
So, on the off chance that this predicament does sound familiar to you, here are 25 of the craziest, most outrageously courageous, innovative customer touchpoint experiences that we have ever seen. And although some of these examples may seem a little too outrageous for you, our hope is that they will inspire you and your team to push yourselves beyond the obvious and dare 2b different.
But before we dive in, it is important to note that all of experiences described here have one important thing in common.

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Old Truth. New Truth. Your Truth is What You Make It.

Old Truth. New Truth. Your Truth is What You Make It.

On the first visit, I was stuck in my truth.
On the second visit, my truth wavered.
On the third visit, I discovered the truth.

Several years ago, my stepmother was in the final stages of Alzheimer’s disease.

Slowly but surely her mind shut down and then sure enough, her body followed suit.

Although for several reasons I hadn’t seen my step-mother in some time, I did go to Halifax to visit her on three separate occasions over those last few months. Each visit brought me closer to a realization that has changed how I look at both life and business.

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